With Two Weeks To Go, Ohio Democrats Ramp Up Digital And Virtual Voter Outreach
COLUMBUS — With two weeks remaining before the deadline for voting in Ohio’s primary election, the Ohio Democratic Party is on its way to contacting one million Ohio voters before April 28, using its entire toolkit of digital and virtual tactics.
“Despite the coronavirus crisis, we’re aggressively reaching out to voters about the April 28 primary election,” said Ohio Democratic Party Chairman David Pepper. “Because the Ohio Democratic Party was an early adopter of online organizing and reaching voters through digital ads, the transition has been pretty seamless. We haven’t lost a step; we’re simply retooling for success in this new normal.”
The Ohio Democratic Party is purchasing digital ads targeting a statewide audience to encourage those who have yet to cast a ballot in Ohio’s primary election to vote by mail and assure Ohioans that voting by mail is safe and secure — a point of agreement between Ohio Democrats and Republicans, including Ohio Secretary of State Frank LaRose.
The state party, working with county parties and Democratic campaigns, will be following up with live, volunteer calls — made from home through a “virtual phone bank” — to voters.
Over the past three weeks, the Ohio Democratic Party has trained close to 1,000 grassroots activists to use a new app for relational organizing, which allows volunteers to contact and activate their own networks to get registered, volunteer or vote.
In the past month, the state party’s voter protection team has fielded thousands of calls to 1-833-DEM-VOTE from Ohioans who need assistance with voting.
The state party also recently launched a “Stay Home and Vote” campaign to encourage voting by mail in the primary election.