UPDATE 7/25: The organizers have raised the funds needed to rent the mobile billboard, and it will be rolling on the streets in San Francisco and the Peninsula on Tuesday, July 28. Be sure to look out for it and give it a thumbs up!
Pro-democracy and media accountability organizations, Global Exchange and the Media Alliance, have been Northern California grassroots leaders in protesting Facebook’s policies and pressuring Facebook to stop letting lies, hate, racism, and disinformation run rampant on its platform. They’ve already led protests outside Mark Zuckerburg’s house that received media attention worldwide.
What’s their latest project? Sending a mobile billboard that takes the #ProtestFacebook message literally to the company’s front door! This mobile billboard will drive past Facebook’s Bay Area offices, the houses of its executives, and other locations that brandish Facebook CEO Mark Zuckerberg’s name.
Hundreds of companies have already joined the #StopHateForProfit advertisers’ boycott of Facebook. A new civil rights audit calls Facebook’s policy decisions “significant setbacks to civil rights.” The company’s employees held a virtual walk out. Even Prince Harry and Meghan Markle are demanding change. Support the #ProtestFacebook movement to make a forceful declaration to Facebook that enough is enough!
With the public’s help and donations, the #ProtestFacebook group can take advantage of the growing awareness and get this mobile billboard on the road before the boycott comes to a close at the end of July.
Here’s a little bit of background about why you should support this action: Lies about COVID-19 have spread like wildfire across Facebook, despite CEO Mark Zuckerberg’s promises that his company would protect the public. This pattern is destined to repeat itself during the 2020 election in the US, risking our democracy. The decision by Facebook to let politicians blatantly lie in their political ads is just the latest of Zuckerberg’s failure to exercise this power responsibly.
The mobile billboard is just one element of the phased plan that includes pressuring Facebook to refuse political ads that lie, stop selling political ad microtargeting, and deny service to anyone seeking to disrupt the 2020 election; and pushing for more reforms to protect democracy and civil society in the US and around the globe.
To learn more about these efforts, visit Protest Facebook online. It won’t be easy to reign in a multibillion-dollar behemoth with near monopoly power and deep pockets.
Please donate to the mobile billboard today!
