Online petitions made easy for grassroots organizers
Petitions do better when they quickly follow an incident and are easy for supporters to sign
Movement Digital is a free app that let’s organizers create petitions in minutes and start collecting email addresses immediately. Petitions are shared on social media as a link packed with the information needed for supporters to sign it with just one click. The official(s) designated as to get the petition receive emails directly from your supporters.
This blog shows how a petition to demand a living wage for Walmart workers might bet set up with Movement Digital. The campaign organizer gets a campaign link https://campaign.movement.digital/main/Walmart to share with people who might want to sign the petition.
Creating an online petition
Sharing the petition link
This link https://campaign.movement.digital/main/Walmart is shared through emails and on social media and when clicked, it launches the local email app withe the petition and recipient already filled out. Supporters can customize the email, add their name and hit SEND. The organizer gets copies of all the email petitions sent which can be build a contact list.
Online email petition
Online petitions background
“Online petitions are like their paper predecessors, when clipboard-bearers collected signatures and handed them to legislators… No petition, and no single act, will solve an issue… But a well-timed, well thought-out petition that draws public attention and gets a lot of people engaged will yield a residual list of people.” said Dave Karpf, a professor at George Washington University
“Those petitions alone were not going to achieve change, but they were a useful first step. In the current digital moment, e‑petitions allow us to collect signatures more quickly and spread information faster.” —
Ladder of civic engagement
“A hierarchy of civic engagement valued by interested bystanders that is like a ladder. Simply sharing an opinion privately is the bottom rung. The next is the act of signing an online petition. Additional steps include voting, protesting and campaigning. Finally, at the very top, is organizing — when you’ve climbed so high within a movement that you become a leader, encouraging others to climb the ladder behind you.” — Kate Krontiris, a civic researcher and strategist affiliated with the Berkman Klein Center at Harvard — Bill Moyers (excerpts)
TakeAway: Use online petitions to mobilize support and build contact lists.
Deepak
DemLabs
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Reposted from Democracy Labs with permission.
